The fashion Industry has a problem. It’s called sustainability. Cumulatively, the fashion industry produces approximately 20 per cent of all global water waste. Additionally, 85 per cent of textiles end up in landfills or are incinerated, when most of these materials could be reused. Yet over the last few years, the fashion industry and its consumers have finally started focusing more on the humungous problem of sustainability.
Did you know that throughout the holidays, Americans produce approximately one million tonnes of extra waste a week? Or that Australians throw away roughly 50,000 trees-worth of wrapping paper?. More alarming still is the realisation that these figures aren’t in isolation. They occur and, in fact, increase every single year.
So what can we do to stop this far-reaching festive fuck-up?
Hey remember that time you decided to pack it in as a dentist and save the world? Wait . . . what the?!
Meet Christina Dean, the Founder and Chair of Redress – the NGO with a mission to reduce waste in the fashion industry – and Co-Founder and CEO of The R Collective – the social impact up-cycled fashion brand, that debuted at Barneys New York and Lane Crawford.